Borders takes its obligations under the Privacy Act seriously and would like to take all reasonable steps in order to comply with the Act and protect the privacy of the personal information that we hold.

Introduction

The Borders Privacy Policy applies when you make a purchase at any Borders store, subscribe to any of our Borders Mail email newsletters, promotions/offers via SMS or MMS or visit our Internet site.

The Borders Privacy Policy applies to all individuals who enroll or participate in Borders Email Program and/or SMS or MMS Program (which provides information, special offers and coupons).

Borders will always make sure that we handle your personal information securely and carefully and will only use your personal information when it is necessary for us to deliver you a service or perform other necessary business functions and activities.

Borders will not use your information for purposes unrelated to the services we provide, unless we first obtain your consent.

We will always use fair and lawful means of collecting personal information.

In most circumstances we will collect personal information directly from you.

Collection

Our primary goal in collecting personal information is to provide you with a smooth, efficient customised shopping experience.

Some information provided to us by clients, customers, contractors and other third parties might be considered private or personal. Without these details we would not be able to carry on our business and provide our services to you. We will only collect such personal information if it is necessary for one of our business functions or activities.

Different personal information is collected for different reasons, including the following:

• Complete transactions with you or on your behalf
• Deliver products or services to you
• Protect against fraud or theft
• Better understand your requirements and preferences
• Provide offers that are of greater interest or benefit to you

The personal information we collect is in most cases supplied when customers register details, place an order, seek a refund without a receipt or provide feedback to us.

Generally, the information we collect includes customer name, address, delivery address, phone number and other contact details (fax, email etc), merchandise information (purchases, orders etc), and method of payment including credit or debit card number and expiry date.

By obtaining the above information, this will allow us to process your order and communicate with you.

Disclosure

Borders believes that your personal information, including your purchase history, email and residential addresses, and credit card data belongs to you. To service you better, we collect this type of information when you provide it to us, but we do not rent, sell or trade your personal information to others without your consent.

From time to time your personal details will need to be passed on to third party data entry companies, email or mobile marketing companies and consultants who perform parts of our service delivery as part of our legitimate business operation, such as couriers, technical partners, email providers, web hosts, related third party data entry companies, email or mobile marketing companies and consultants, some of whom may be located outside of Singapore.

Cookies

Cookies are pieces of information that are transferred to your computer's hard drive via your Web browser. They allow us to provide you with a more convenient and personalised shopping experience by recording information about your preferences.

Note that the information in your cookies can be requested only by Borderstores.com; your browser will not pass these cookies to any other site.

Security

Borders will take all reasonable steps to store your personal information securely.

Personal information is de-identified or destroyed securely when no longer required by us.

Information stored within our computer systems can only be accessed by those entrusted with authority and computer network password sanctions.

Access

Borders is committed to maintaining accurate, timely and relevant information.

Any requests to access or update your personal information, in line with the National Privacy Principles, should be submitted in writing to:

The Customer Care Coordinator
Level 2
Chadstone Shopping Centre
1341 Dandenong Road
Chadstone, VIC 3148
Australia

Further Information

From time to time and in line with customer expectations and legislative changes, our privacy policy and procedures will be reviewed and if appropriate updated. Any updates will be posted to www.borders.com.sg.